If you work in the health supplement marketplace, you know that it’s a competitive industry where you have to keep up with the latest trends. You also have to ensure a high level of customer satisfaction so that you can keep revenue and ensure that you have a reliable supplement fulfillment company on hand to manage the logistics of keeping your products at a safe temperature.
You also have to ensure you are meeting FDA guidelines which means keeping supplements fresh and safe for consumption. The supplement marketplace varies quite a bit in the products it sells which is another reason you need to have a way of keeping everything fresh and within health guidelines.
This is where a supplement fulfillment company comes in. This guide will cover exactly why you need one to meet the growing challenges of the current marketplace.
Why Use a Supplement Fulfillment Company?
There are three main reasons why you need to look to using a supplement fulfillment company to keep your business running well:
- Changes in demand: Different supplements have different demands throughout the year. For example, as summer approaches, weight loss vitamins are more common and you will need to have quick access to more of the products so you have them available to customers.
- Better inventory: Keeping inventory is complex and can be challenging. When you work with a supplement fulfillment company, they have experienced and dedicated workers that only do inventory which takes a big burden off you and your employees.
- Product integrity: Sending your customer a product with a broken seal or one that is past the expiration date is an instant way to lose customers. With a supplement fulfillment company, you can be sure that this never happens. Make sure you always choose a distribution company that is diligent when it comes to checking expiration dates and checking the quality of all items before sending them out.
Benefits of Using a Supplement Fulfillment Company
If you have an online supplement company, it’s nearly impossible to keep up with the inventory and things you need from your home or wherever you work. This is why many eCommerce companies look to use fulfillment companies, including the ones that work in the health supplement industry.
Here are some of the main benefits of using a supplement fulfillment company.
Better Order Turnaround
When you can ship products fast, your customers will receive the items they need quickly which means they will be happier with your website and company. This keeps them coming back and ensures you are earning loyal customers.
Loyal customers also recommend friends and family which brings in more customers.
In this day and age when there are so many online companies, swift turnaround for shipping and receiving packages is an expectation so you want to make sure you can keep up with the competition.
Supplement fulfillment companies have streamlined processes when it comes to packing and picking the supplements which means they can do it much faster compared to you even if you have a warehouse and employees.
Better Inventory Oversight
Real-time inventory management is needed to ensure you don’t accidentally sell a product that is out of stock. It also ensures you don’t overstock any items, especially ones that do not sell quickly.
When it comes to health supplements, fads and trends are common so you might have a product that is popular one day and out the next. With proper inventory management, you can ensure you don’t lose out on money even with trends emerging and fading quickly.
Better Product Quality
All supplements, vitamins, and minerals need to be in temperature-controlled settings at all times. If they are not stored and taken care of properly, they can go bad or their potency can be affected.
Supplement fulfillment companies have the perfect place to store supplements where light exposure, humidity, and temperature are ideal for vitamins and minerals.
Some climate-controlled settings even have cold storage since some supplements need to be refrigerated and even packed on ice during shipment.
With a supplement fulfillment company, you can ensure all the products are in the right climate-controlled settings and that your customers are always getting the quality products they deserve.
Better Communication
When you partner with a supplement fulfillment company, you always have access to customer service and you can check in to make sure your orders are going well.
Not only this, but fulfillment companies make sure their products are labeled well so a product will never be sent out without allergen information, usage instructions, and a description of the product and what it should be used for.
Better Technology
Supplement fulfillment companies have access to several different technology platforms like AI analytics, robotic process automation, and blockchains. All of these things allow for efficient packaging and shipping.
It also allows for better transparency about your products and the supplements you are supplying to customers.
Options to Go Green
Many different fulfillment companies offer the option for you to go green with your packaging which can attract more customers. Many companies offer eco-conscious packaging materials and reusable supplies that you can offer to customers.
You can also opt for eco-friendly delivery with options like vans that are electric and do not have as large of a carbon footprint.
Without all the overstocking mentioned before, there is also less waste. This means you don’t have to worry about the company throwing out unwanted materials or materials that have expired before they have been used.
The Bottom Line
If you have an e-commerce company that sells supplements, you need to make sure you are partnering with a supplement fulfillment company. They can offer you valuable resources and efficient packaging systems to ensure your clients are always getting high-quality and affordable products.
With more options for going green and recycling, people will also appreciate buying from you because they will be confident that you care for the environment as well as for their health.
When in doubt, always work for a supplement fulfillment company so you never have to worry about your products.
We hope you found this blog post on Benefits of Having a Supplement Fulfillment Company useful. Be sure to check out our post on Benefits of Fulfillment Services for eCommerce Shipping for more great tips!
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