industrial real estate

The real estate software development experts noticed a stark shift in e-commerce demand across the country with market variations persisting. Compared to the previous year, e-commerce demand fell across the South and West while remaining steady in the Midwest and Northeast. This trend was partly due to existing vacancy rates in many areas and inadequate Class A supply for e-commerce occupiers to lease. Despite these issues, Atlanta, Indianapolis, Chicago, Northern New Jersey, Central New Jersey, and Houston exhibited tremendous e-commerce growth over the last two years—accounting for 33% of total demand versus 21.6% of total inventory at that time. In addition to these markets, real estate development teams have witnessed an even faster acceleration of online demand driven by E-commerce-related trends.

Real estate E-commerce trends

The real estate industry is rapidly evolving as more businesses capitalize on the advantages of real estate app development. These real estate e-commerce trends are giving consumers quick and easy access to realty listings, allowing them to easily compare properties, get the detailed information regarding mortgages, and even connect with real estate agents at their convenience. 

It’s no wonder that real estate app development is quickly becoming one of the top trends in e-commerce — it gives realtors an entirely new platform for reaching prospective buyers, sellers, or investors. Furthermore, real estate apps provide a great opportunity for realtors to customize their services based on customer needs and preferences; they can offer virtual viewings and walkthroughs, auto-generated mortgage inquiries from various lenders, 3D modeling features that allow clients to envision their dream home before exploring real estate listings – the possibilities are surely endless.

Will the share of E-commerce in the real estate sector continue to grow?

With digital sales growing so rapidly and real estate software solutions increasingly in demand, there is a point where the real estate and logistics space may become strained. Many companies are having to look for new real estate solutions, including pop-up warehouses, autonomous delivery, and high-touch delivery networks all in an effort to find new ways to reduce delivery times and still be able to keep up with their E-commerce fulfillment needs. As consumers more freely purchase online, real estate realtors need to strive to meet this increased demand by providing customers with accessible real estate and logistics options that will keep them satisfied.

The impact of the COVID-19 pandemic, economic shutdowns, and e-commerce boom have had a profound effect on consumer spending. In 2020, U.S. e-commerce penetration as a percentage of total core retail sales rose to an unprecedented level of 21.9%. While this number has theoretically declined by 2.8% subsequent to Q2 2020 when the height of vaccine deployment allowed for some semblance of normalcy to return, it remains indicative of the spike in online purchasing experienced since the start of the pandemic era. 

Therefore, while the growth of e-commerce may not have an upper limit at the moment, the state of real estate will determine if E-commerce is here to stay or if it will swiftly disappear along with its real estate solutions. At the moment, everything looks like E-commerce is with us for a very long time, if not forever.

What is the future of E-commerce?

As market conditions remain tight leading up to a significant influx of new supply in 2022 and 2023, e-commerce companies are expected to continue occupying the largest share of warehouse space. The COVID-19 pandemic has caused consumers to shift to online shopping habits that have increased demand for industrial and logistics space occupied by e-commerce tenants. With inventories diminishing over the last few years, these tenants are willing to pay higher rents for modern logistics spaces in prime locations.

Cushman & Wakefield estimates that roughly 800-850 million square feet of space will be absorbed from 2022-2023, with 35-40% of this figure due in part to e-commerce occupiers. It is clear that the e-commerce industry is here to stay, and it will be interesting to see what technologies and strategies emerge for these companies as they demand more than ever before.

future of E-commerce

Passing by the future, eCommerce is an invaluable tool for the real estate industry. Already its implementation has provided a platform for increased visibility and secure transactions. Agents can securely manage their transaction management systems online in real-time and employ digital signatures that protect both parties involved in a purchase. As eCommerce becomes more mainstream, there will be a number of new applications that make purchases and sales across borders and time zones easier than ever before. Additionally, paperwork will decrease in order to streamline the process even more – expediting the exchange of goods to an astonishingly fast speed.

In recent years, more and more cutting-edge startups have entered the E-commerce segment of the real estate market, offering full 360-degree viewing opportunities, virtual tours, secure transactions, fast transfers, and convenient property pool management. This is a very promising niche. Such effective and convenient solutions will only increase in number, they will definitely not disappear without a trace. Although trends may change, in general, E-commerce has become an integral part of the real estate market. This won’t change.


The switch from conventional to real estate eCommerce is slowly starting to take shape, with the leaders understanding the potential of it in improving customer experiences. Through efficient information sharing and prioritizing customer needs, they hope to achieve greater customer satisfaction. The expectations are huge, but the pay-off in terms of increasing efficiency is undisputed – tasks that used to take hours or days can now be done within minutes. This drastic reduction in time helps teams streamline their internal work processes, making effective use of their resources. All in all, real estate eCommerce promises a bright future for both customers and teams alike!

We hope you found this blog post on What the latest e-commerce trends mean for the industrial real estate? useful. Be sure to check out our post on How Technology Has Boosted the Real Estate Market for more great tips!

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